Fashion

MUJI

I created a project for MUJI exploring simplicity and intentional living.

Shot in Japan, the video reflects slow moments of daily life, drawing on paper and walking in the woods, in line with nature and MUJI’s use of organic materials, all reflecting their brand image of living simply and thoughtfully.

FOSSIL

I created a project for Fossil exploring how a watch carries more than time, it holds the memories of the places we’ve been.

The video pairs voiceover and text with cinematic visuals, showing the watch as it gathers scratches from real experiences. The focus is on storytelling and emotion, turning everyday wear into a reflection of a life well-lived.

BANANA REPUBLIC

I created a project for Banana Republic capturing the timeless essence of their fashion in a wintry setting.

Shot in Japan, the video combines snowy mountain landscapes with cozy city streets and coffee shop moments. Cinematic drone shots and intimate scenes highlight key pieces like boots and coats while conveying the feeling of a stylish, timeless winter getaway.

RALPH LAUREN

I created a project for Ralph Lauren highlighting enduring, elegant pieces in a serene, natural setting.

Shot in a Japanese garden and on a hillside at sunrise, the video captures golden light on classic garments like a suede jacket, white pants, and a tan pea coat. Intimate moments, including sewing with a mannequin, evoke the craftsmanship and care behind the pieces while keeping the overall feeling grounded and timeless.

Let’s work together!